The pretense of knowledge, or ‘how to draw a very accurate map’

When I was a child, I liked to draw maps. Even at an early age, I understood there was something powerful about the ability to render graphic representations of spatial relationships on paper. From memory, I drew maps of the United States of America. It didn’t take me long to realise that if you memorised the big ticket contours (the point of Maine, the rough bulge of the mid-Atlantic, the curve and hook of Texas…) you could supplement this rough shape with random but detailed ‘squiggles’ that would approximate the twists and turns of the actual coastline.

To the casual eye, the map would look much more accurate that way. I recall some of my teachers’ reactions to these visually appealing, detailed maps of the US which decorated the blank pages of my phonics workbooks – they took me for some kind of prodigy. Of course, if you were to compare the detailed squiggles with the actual contours of the coast, there would be no more overlap than what chance might throw up – after all, I improvised the squiggles randomly. But it didn’t matter, the pretense of detailed knowledge was enough to convince most people that the map was far more accurate than it really was.

Would that this little deception remained in the workbooks of a 1980s schoolboy. Alas, this technique of pretending detailed knowledge has since gone mainstream. It defines ‘the Science’ behind a great many, drastic policy choices that are being implemented at this very moment.

Consider the Imperial College Model developed by Neil Ferguson, and which was adopted and copied to provide justification for draconian lockdown policies across the globe. The ‘model’ is very detailed and provides point estimates to a high degree of specification on how different policy choices would impact mortality as the pandemic progressed. The problem, of course, is that these estimates fell well outside the confidence intervals that should have been attached to them. If the fake squiggles had not been included in the model, the real answer would have been ‘we simply don’t know how many lives could be saved from locking down’.

Now, three years later, we can compare the fake Imperial College map with the actual evidence and we see how wrong they got it. Estimates for how many deaths would arise in the absence of lockdown were at least an order of magnitude wrong.

The same trick is being used to justify unprecedented changes in energy policy. Point estimates are being provided for the relationship between greenhouse gas emissions and increases in surface air temperature, with a degree of precision that completely belies the actual level of confidence ‘the Science’ could have in these numbers. In fact, as I argued previously, it is not possible to know whether the changes in climate the Earth is currently experiencing are at all the result of an increased concentration of GHGs in the atmosphere, because the two bigger causes of atmospheric heat – solar irradiation and albedo – cannot be measured with the requisite degree of accuracy, much less do scientists have any idea of the dynamic interaction between the three effects.

Of course, the really big problem with the pretense of detailed knowledge is that it acts as an obstacle to the pursuit of real knowledge. Once I became adept at faking coastal squiggles, I stopped looking carefully at the outline of the actual Atlantic / Pacific coasts, because to do so would jeopardise the professed accuracy of the maps I already drew. The same is true for climate science. No one is spending time and money to figure out whether the intensity or composition of solar energy is changing in a way that would impact the climate, because the question has already been answered, and the Science is not a very humble religious institution.

The question now facing us is whether we, as a civilisation, are prepared to do better than a bored 8-year old sitting at the back of the class.

Papa Jack’s Café – first piece of animation

This is a rom com musical feature film I have been working on together with my daughter Anna. The first piece of finished animation is hot out of the oven (literally, because the Indian guys who did the animation have had to deal with a heat wave in New Dehli).

“We’ll Get There” performed by Anna Offergeld-Stull, written by Anna Offergeld-Stull and Graham Stull, arranged by Stéphane Collin

There’s also a GoFundMe if folks want to check it out, share and like and subscribe and pray to the tech gods….

The Climate Consensus: reasons to be sceptical

Before Covid, I had a high degree of confidence in the scientific consensus around climate change – i.e. I believed the scientists who said that climate change was real and was primarily caused by human activity. I even read some of the IPCC policy summary documents – notably this one. My faith in science-flavoured policy institutions like the IPCC was in large part owed to my status as an educated, middle class person, with employment and a social set in the same milieu.

It took Covid, and the destastrous string of wrong-headed policy decisions that followed – from community masking to lockdowns to vaxxine passports – for my faith to be forever shaken. I have filed for divorce from ‘the Science’.

What does ‘the Science’ really say?

And so I have now re-read the policy summary, with a more critical eye. When I do so, it’s quite shocking how weak the evidence for anthropogenic climate change actually is, and to which lengths the rapporteurs go to mislead on the strength of the evidence. Essentially, the evidence for greenhouse-gas driven climate change boils down to:

  1. Measures of temperature: They measure the temperature and indeed, find that with very high confidence, the Earth is getting warmer.
  2. Measures of concentrations of certain atmospheric gases: Notably CO2, Methane and NO. These too, can be measured with high confidence. There are more of these gases in the atmosphere now than at any time in the Earth’s history, though they are still very rare compared to NItrogen, Oxygen and Argon, which together account for 99.5% of the atmosphere.
  3. A concept of ‘Radiative Forcing’ as applied to greenhouse gases (GHGs), which provides a theoretically link between (1) and (2), i.e. which measures the extent to which changes in (2) can cause (1).

So that might look like a slam-dunk case, until you think about what is really being said – and what is ‘not’ being said. Sure GHGs can have an effect on surface temperatures, but what else causes radiative forcing? Three things, it turns out, and the least important of them is GHGs. First on the list – and this should surprise absolutely no one – is the heating effect of the sun (Solar irradiance).

The glowing hot Elephant in the room

Essentially the sun is the reason why we are not a barren, icy rock floating in space. The magnitude of the sun’s energy is so great that if it were to be switched off, the average surface temperature on Earth would fall to -17 degrees celsius in just a week – almost all life would be extinguished. Within a year, it would be -73 degrees, an unimaginably cold temperature.

The IPCC report makes a brief mention of Solar Irradiance, suggesting a positive change in SI contributes only minimally to global warming, essentially because the amount of variation is thought to be very, very low. The problem here, is that, given the size of the effect of solar irradiance, even small errors in the measurement or composition of the sun’s energy can overpower the effects of greenhouse gas concentrations in determining overall temperature change – by an order of magnitude. So a really KEY question in all of climate science must be, how accurately can we measure solar irradiance?

Sceptics will not be surprised to discover that the answer is, in fact, ‘not accurately at all’. This very readable Nature paper has all the details, but the upshot is that you can’t really measure SI from Earth, because the atmosphere gets in the way. You can try to measure it from space, but unfortunately space also gets in the way – high-energy particles, outgassing and optics damage all mean that the data has to be ‘adjusted’ to create anything like a time series. A number of space-based measurement exercises have been undertaken, starting in 1985, but each with different techniques and equipment. In other words, we have no idea if the amount of solar irradiance has been increasing or decreasing over the time period in which the climate on Earth has been warming.

Omitting albedo from the models reflects badly on ‘the Science’

The second most important cause of radiative forcing is albedo, or ‘reflectiveness’. The more reflective the Earth’s surface, the more sunlight ‘bounces’ off the planet and goes back out into space. The less reflective, the more sunlight is absorbed and turned into heat energy when it hits a terrestrial surface. Some surfaces are very reflective – like deserts, snowscapes, still lakes and the tops of clouds. Others are less reflective, like forests, urban environments and oceans. Needless to say, constructing a model with anything like accuracy that takes these effects into account is a data scientist’s worst nightmare – the risks of model misspecification or data error are enormous. In fairness, ‘the Science’ doesn’t even claim to understand clouds, much less cloud albedo, because they know that we all know how rubbish the weather forecasts are one week out – not to mention fifty years out.

The IPCC report does mention albedo as an offsetting effect in relation to aerosols, but fails to provide context as to just how much uncertainty there is in taking account of these effects. For example, how much does global warming increase cloud cover? Or: is deforestation increasing albedo and contributing to cooling? What about desertification? Not covered by the IPCC because the answer is, they simply don’t know.

The big point here is: if you are going to include radiative forcing in the model for the GHGs, you need to consider all the ways in which the Earth’s atmosphere gets and retains heat. Otherwise, what you are left with is a casual correlation between an observed increase in temperatures and a rise in GHG concentrations since pre-industrial times. We are reminded that correlation is not causation.

Is global warming causing GHG emissions?

For one thing, it may be the exact reverse. We see increasing temperatures from 1880 onwards, and this corresponds pretty neatly with an increase in global population.

Just compare the two graphs above, and pretend you knew nothing of the ‘climate change consensus’. Would it not make sense to say that (1) the earth starts warming (due to, say, increased solar irradiance), (2) more heat makes the planet more livable for large animals like us, so our population goes up, and (3) with more of us around, we burn more fossil fuels making CO2 and trace gases in the atmosphere rise?

It might seem like hubris that I – who has never studied atmospheric science or indeed any hard science – should dare to think I could understand these phenomena better than the many bright researchers whose business it is to do just that. The fact is, I actually don’t consider myself any smarter than all of these people, and certainly not the best of them, and in an ideal world, I wouldn’t have to even try. The lessons from Covid, however, is that there are three good reasons why all the climate scientists could form a consensus so wrong-headed that even humble Graham can formulate a clearer understanding:

Undiagnosed irrationality.

Human beings are deeply irrational, a fact which societies of the past understood and made a functional part of their world view. There is no zealot more dangerous than the one who believes that he is above belief. Whereas a hundred years ago, most Christian priests understood that the spiritual realm was defined along a separate axis to the scientific one (and respected that other realm as distinct from their own), the condition of ‘the Science’ today is that its adherents are unaware of their own proclivity for myth-making. They treat articles of faith as if they were fact, because they lack a place to safely park their own irrationality.

This creates a dangerous culture of cognitive bias. Dogma, by its nature, is beyond questioning. We saw this clearly in Covid, where many scientists and doctors were afraid to challenge the ‘safe and effective’ mantra. Even today, with excess deaths for cardiovascular disease continuing at unprecedented levels, the mainstream cling to an irrational belief in their vaxxine theology.

Post-modernism.

The lumping in of climate anxiety with other tenants of contemporary ‘woke’ orthodoxy, such as trans-activism or critical race theory, is a favourite trope of the right. Yet, there is something to be said for the role of post-modernism in all of these trends. Post-modernism is the philosophical belief that reality is a social construct and therefore independent of objective truth. I and others have argued that this belief flourishes in developed countries today because so many people have been freed from the immediate constraints of the physical world by the luxury of their well-catered urban lifestyles. It is precisely here that we have a tie-in to climate activism.

Much of the ‘science’ around anthropogenic climate change reposes on an assumption that humans possess absolute mastery over the physical world. If you are an apartment-dwelling urbanite for whom food comes from a restaurant or an express supermarket, and water comes purified out of a pipe or a plastic bottle, you could be forgiven for believing this to be true.

Therefore climate activism, as a faith system, reposes on the idea that ‘we’ have the power to change everything, including the temperature of the planet. The idea that the massive ball of heat in the sky above us, infinitely more powerful than anything we could ever produce, is the true master of our climatic fate, goes against this world view, just as it is anathema to post-modernism that you are born into a sex, which is determined by God/nature and is immutable. How easy, therefore, to downplay the role of solar irradiation (outside our control) in favour of GHGs (something we can control).

Overeducation.

Simply put, academia is not what it used to be, back when only a handful of really smart people got to do it. Not alone does mass access to higher education reduce the average IQs of those with university degrees, I have argued that the very process of educating someone beyond their cognitive abilities leads to a reduction in their capacity to engage in critical thought. Increasingly, the scientific consensus to which the IPCC and policymakers like to refer, is created among these very people whose qualifications are not a result of intellectual merit, but rather is owed to the fact that, at age 18, they had both middle class parents and a distaste for any kind of manual labour.

Critical thought is beyond them. Even where the predominant ‘Science’ is patently in error, these young overeducated bourgeois lack the mental faculties and the tools to challenge it. What kind of a consensus are they likely to form, and why on Earth should the rest of us trust it?

Quotes end up profound when you rearrange the words to make a second idea – yet ideas end up second when profound words are rearranged into quotes.

I remember seeing the comedian David O’Doherty in the Fringe a number of years back. He had a great number on how a lot of rhyming expressions that seem profound are really stupid if you think about them, but the rhyme somehow makes them seem true.

It’s a lesson for how easily we can be misled by sophistry into believing false arguments, and points to the dangers of charming and gifted rhetoritians who shill for powerful interests. They can be funny, they can be convincing, but that doesn’t make them right.

Lenten wishes – my 16th letter to you

My dear son,

We are in the final week of Lent, the period in the Christian calendar in which, according to the Gospel, Jesus crossed the desert to come to Jerusalem, where he would sacrifice himself for our salvation.

Lent is a time to reflect and look inwards. To pause and think about the journey we are on. When I do so, I always think about you Daniel. I think about the years we have not been able to spend together, all the things I would have taught you and the fun we never had together.

But more than anything, I reflect on the future. Lent will not last forever. One day, Jesus came out of the desert and walked into the city. People laid palms at his feet.

Maybe, one day, you and I will get a chance to meet and to know each other. You might find out that I am not such a bad guy after all.

I pray that it will be so.

Love,

Dad

The shift in geopolitics – why RRR matters

Empires do not fade in a day. If you asked a British citizen when exactly their empire collapsed, they might point to the 1947 announcement of withdrawal from India, the British Empire’s crown jewel, as the landmark moment. But in reality, this merely formalised a shift that had been underway since the 1919 Government of India Act, the granting of home rule to the Irish Free State a few years later, and a whole host of other concessions the island rulers were forced into making as their economic and military power declined. By the end of World War II, the Empire had ceased to exist in all but its name, and in the collective consciousness of those old colonels living in a run-down seaside hotels, telling tourists about the time they hunted the Bengali tiger.

A hundred years later, the same might be said of that Empire known by euphemisms like – ‘the Western World’, the ‘liberal world order’, or my personal favourite: ‘the International Community’ – but is, in reality, better called the American Empire.

Not without some irony, Lingchi, the Chinese death by a thousand cuts, best describes what has been happening to this Empire. Cultural narratives like critical race theory and transactivism are tearing apart the Empire’s collective sense of self. As counterculture movements they are divisive by design. On the economic front, the steady offshoring of manufacturing capacity and the overeducation of a whole generation of unproductive soy-infused urbanites has left the Empire economically reliant on its favourable global terms of trade in order to maintain high standards of living among its ruling classes in the Coastal USA and in Europe. The legacy financial architecture, in the form of the petrodollar and the Bretton Woods institutions, grows shakier with every passing bank bailout. The ill-advised choice to politicise the SWIFT global payment system further erodes those financial foundations. At the same time, the self-hating ideology of climate activisim not only undermines the Empire’s own energy supply, but also heralds a steady attack on its productive capacity. Europe is about to ban combustion engine cars, a technology in which it maintains a historic advantage, in favour of battery-powered ones where it is forced to compete with China on more level terms, and where it is completely dependent on imported raw materials.

What, then, remains of the Empire and its ability to enforce its system of goverance on its global dependents? There is still some measure of political and cultural good will. While not entirely guiltless, this Empire has been more benevolent that many that have come before it, and American cultural exports like McDonald’s and Hollywood have made the Empire’s mass culture seem both accessible and aspirational. But I would argue that this good will has largely dissipated. Since Covid at the latest, the Empire is no longer a good ambassador of its own liberal values, if indeed it ever was. Hollywood has eaten itself, and Wokeism is a singularly unattractive cultural export for those in the far reaches of the Empire who feel neither guilt for American slavery, nor a desire to blur the gender divide between men and women.

What the American Empire still has, of course, is the world’s mightiest military – effective control of international shipping lanes, satellite communication and a network of bases that neatly spans the globe. But the world is big, and as the map shows, there’s an important gap in the Empire’s coverage, right where it matters most. With the exception of volatile Pakistan, the withdrawal from Afghanistan has left the Empire with virtually no foothold on the biggest and most valuable continent: Asia.

In fact, on closer inspection the Empire’s military grip is tenuous. Sloth in the military industrial complex and avarice among the Empire’s European vassal states have hollowed out its real fighting capacity. For the most part, the Empire rests on its historical reputation and on the fact that its adversaries lack coordination. The fear of American power – rather than the reality of its execution – has, up until now, been enough to deter any meaningful resistance.

In this context, the breakthrough success of the Indian film RRR gains new significance. A smash commercial hit for Netflix, the three hour Tollywood blockbuster tale of friendship and revolution in 1920s occupied India enchanted audiences well outside of Hindustan. That the navel-gazing, ultra-woke Hollywood Insiders chose to shower Oscar recognition on it is less important than the fact that it was watched – and loved – by the Empire’s ordinary subjects, just as much as by the barbarians outside its borders.

Because RRR is not an Indian imitation of a Hollywood film. It is unwaveringly, unflinchingly and unashamedly not Western. With its cinematography, its over-the-top choreography and its Hindi-language in-jokes, this film makes no attempt to appeal to Western audiences. Its global success is the proof that today, that is not even a requirement.

Most shocking is the depiction of the Westerners. The British colonial occupiers in RRR are not just ‘bad guys’. They are depraved, morally bankrupt and palpably evil. The only redeeming Western character is Jenny (Olivia Morris), the white woman who falls in love with the dominant Indian protagonist, and who finishes as a happy bride, dancing in a sari and singing in Hindi, unphased by the brutal annihilation of her wicked family and loss of her Western way of life. The message is clear: we’ll take their women too.

Yet that is not the worst. Nor is it even exceptional – after all, unflattering depictions of the West have been common in Western media for decades. The truly shocking thing about the British villians in RRR is that they are weak. Physically, morally and intellectually weak. They recoil as cowards against the righteous outrage of the Hindi protagonists. They cannot shoot for beans and they lack the physical strength of Indian men.

Whether this is an historically accurate and fair depiction of the British Army during the Raj is entirely beside the point. What matters is that in a global blockbuster that out-eyeballed all but a handful of Western films last year, the Indian director feels empowered enough to depict the West as hopelessly weak. And barely anyone bats an eyelid. India’s foreign minister even used the representation as a barb, in conversation with the American Empire’s foremost disgraced lapdog, Tony Blair.

A few months later, the world witnessed the spectacle of Presidents Xi and Putin embracing each other during a state visit to Moscow with a display of friendship and complicity that left little doubt about their intentions with respect to the American Empire. Neutral spectators from Latin America to Africa, to the Indopacific are watching. And now, they are no longer sure the West can contain this new Asian Axis. With emergent Hindi nationalism as a tailwind, and given the subcontinent’s historic links to the USSR, there is no guarantee that India will heed the American Empire’s warnings not to slide too far into a Putin-Xi rebel alliance.

After all, as RRR has shown, the world may have less to fear from weak, evil Westerners than the US State Department would like them to believe.

Eye-catching, provocative headline, tangental to subject

Opening premise that is sweeping and, if you ponder it for any length of time, probably questionable. Next, a flurry of facts the reader already knows to be true which seem to support the premise, omitting the ones that refute it or provide nuance. An appeal to the reader’s desire to feel ‘included’ in the group by mocking someone outside the group, who is too stupid to get the point here.

Construction of false dichotomy, with one pole being the conclusion you want the reader to reach, and the other being a ridiculous straw man argument. Elaboration on this straw man in great detail, in order to make it clear how ridiculous it is. Shoved-in call-back reference to the idiots you already mocked in paragraph one, who of course would also make the straw man argument. Now steel man any real argument against your premise, before smacking these down with more hyperbole and carefully curated facts.

A paragraph’s worth of accepted and true statements that have little to do with your main point, but with which the reader and any reasonable person would agree. Implication that the outsider idiot from above would probably also disagree with all of this.

Concluding quote from a famous and long-dead person that fits the general direction of argumentation, adding to it the heft of history and tradition.

My review of Agatha Christie’s The ABC Murders

The ABC Murders by Agatha Christie

My rating: 4 of 5 stars


Before starting Christie’s The ABC Murders, I made the mistake of opening another book, Win, by the much overrated Harlen Corben. I abandoned after only 20 pages, and frankly only got that far because I was intrigued to know if a bestselling author could sustain that incredibly low level of writing beyond one ill-conceived chapter. So it’s probable that my high opinion of The ABC Murders is somewhat flattered by this comparison.
Still, the contrast between what sells today and what sold 70 years ago could not have been more apparent. Both Christie’s and Corben’s protagonists are cliched and superficial. Yet whereas Hercule Poirot’s arrogant self-importance is tongue-in-cheek (the reader is in on the joke), Win is simply insufferable. Christie’s characters lack depth because they are clever and deliberate illustrations – line art that indicates form rather than creating true texture. Corben’s characters, on the other hand, lack depth because they are badly painted hyperreal portraits, a poor likeness of actual human beings.
But where Christie really shows her mastery is in the pacing of the plot. I’m curious to know if she mapped out the sequence of murders and events carefully, the way an animator plans his drawings from pose to pose. Or did she just let it flow – frame by frame – and was so adept at feeling her way that the result was perfect timing – landing on the beats without the aid of a metronome?
Whether deliberate and practiced; or innate and lucky, the effect is that the reader feels loved by every page. Christie knows how to write with her readers in mind. You cannot hear the pounding of her fingers on the typewriter. There are no painfully obvious sequences of the otherwise cynical title character funding a shelter for battered women, sardine-packed in there by an editor because someone felt the protagonist had to be made more ‘likeable’. With the Queen of Crime, there is a simple love of the story, and a flair for sketching human beings – not perhaps as they really are, but with enough truthful lines that we, the reader, can fill in the gritty details with our imagination.
Hercule Poirot remains in The ABC Murders as he always is – larger than life. Preposterous, even. A shared joke between Christie and the reader. And yet he is as alive as any hero.
Agatha Christie will never be the Rembrandt of literature. But she is perhaps the Norman Rockwell, and that is a wonderful thing in itself.

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Subliminal messaging – a novel conspiracy theory

A plandemic or a spamdemic?

I am still recovering from Covid. I think most of us are. By this, I certainly do not mean the effects of the SARS-2 virus on my body. That is not what ‘Covid’ is. Covid was and is a social construct. A state of mind that has variously been described by fellow critical thinkers as the result of mass psychosis, religious zealotry or the nefarious actions of a highly organised conspiracy.

Indeed, there is a lively debate in the community as to the extent to which many of the terrible outcomes were centrally planned, or were the result of an organic, systemic failure of our society to cope with a stress factor. Eugyppius, the German critical thinker whose substack is something of an authority on all matters covidian, flies the flag for system failure – pinning the blame squarely on the ineptitude of the technocratic managerial class that holds the real power in Western countries. Others point to damning evidence of the involvement of globalist elites, aligned to the World Economic Forum, in planning a so-called Great Reset.

Conspiracy theorists have more time on their hands than conspiracists

Personally, I have always aired closer to Eugyppius’ scepticism regarding the utility of tin foil hats. My own experience in proximity to ‘power’ has taught me that those who are thought to hold its reigns spend most of their time chasing after their own manic agendas. They barely have time to read the briefings that are shoved at them as they board airplanes – much less to craft the narratives that inform those briefings, in service of some conspiratorial purpose.

And yet, it cannot be denied that certain actors within the technocracy are motivated to play a key role in steering outcomes. Laura Dodsworth’s excellent ‘A State of Fear’ details how the UK government did exactly that, (though it stops short of providing a smoking gun motive for their actions – leaving open the possibility that the fear-inducing psy-ops perpetrated against the civilian populations were motivated by a misplaced yet well-intentioned belief in their necessity). Likewise, the Fauci emails and the Twitter Files clearly show deep and hidden linkages between the scientific
establishment, government and Big Tech, all acting in a way that shores up their respective power positions and bottom lines – the very essence of a conspiracy.

A novel conspiracy hypothesis

In this post, I would like to veer a little further away from Eugyppius’ position and down the rabbit hole of conspiracy theorising, with what I believe is a novel contribution to the saturated market of tin foil headwear. As the great Sherlock Holmes once remarked, we can sometimes learn more from a dog that does not bark in the night, than from listening to the ones who do. I say this because when I was a boy in the early 1980s, the talk was all about the use of subliminal messaging in advertising, spurred on by a 1970s book called Subliminal Seduction. Advertisers had discovered that they could splice in a single still frame into the middle of a video image – say, a nice refreshing bottle of Coke. The result would be that the conscious eye and mind did not perceive the embedded image or the ‘Drink Coke’ slogan. However, tests showed that when this was done, it had a very strong impact on the subconscious desires of those subjects exposed to the subliminal image. Those who had ‘seen’ the spliced-up video expressed a much greater preference for Coke.

The subliminal messaging was found to be so effective precisely because it did not register a conscious response. The subject’s usual mental defences against the effects of overt advertising did not kick in.

Naturally, there was no small degree of uproar. Advertisers rushed to assure a worried public that they would never engage in such underhand tactics, the FCC intervened in the public interest, and soon the story faded from the public eye. It was understood that whatever short term gains a product could achieve in this way would be more than undermined by the reputational damage of getting caught doing it. And because the same subliminal image would be diffused millions of times to TV sets across the country, it was sure that they would in fact get caught doing it.

Mind tricks in the digital age

That was then. Now imagine the same technology being used on tech platforms. Imagine the ability to splice in a single message into a gif or video clip on Facebook, YouTube, Twitter or TikTok. Now imagine that the efficacy of that message was powered not just by generic 1980s Madison Ave advertising trickery, but by custom-generated user data and algorithms that allowed the messenger to craft ‘the perfect’ subliminal message for each and every user. For example, imagine the cute cat video you just watched had, cut into it, a 1:24 frame image of a Covid virus and the words ‘Stay home or you will die the way your mother died last August’, when in fact your mother had died last
August. What chances would you have of not being scared to death of Covid?

Big Brother isn’t watching you, you’re watching him

There is absolutely no doubt that this technology exists and that it could be deployed. Since the release of the Twitter Files, there is also little doubt that the government – or at least that part of it Glenn Greenwald refers to as the US Security State – has infiltrated Big Tech platforms to a sufficient degree to be able to undertake such an operation.

Of course, I will take my tin foil hat off long enough to admit that I have not a shred of evidence for any of this. But given how effective we knew it to be even without customisation, what are the chances that subliminal messaging is not being used in the Tech Age? And to return to Holmes’ dictum, if it is being used, why have we not heard more night-time barking from this particular dog?

My review of Harry Harrison’s ‘West of Eden’

West of Eden by Harry Harrison

My rating: 5 of 5 stars


Like many children from troubled, broken homes, at age 12 I sought refuge from trauma by seeking to escape from the world that surrounded me. It was my good fortune that my chosen escape was not into drugs or gangs, but rather into books. I devoured works of fiction like an opioid – for how important were the financial woes of my family compared to the danger facing Frodo and indeed all of Middle Earth? How could the feuds of embittered parents matter, pinned against the fate of the majestic Ringworlds?
It was then that I found Harry Harrison’s West of Eden, a book that spoke to me even more than Lord of the Rings or Larry Niven’s Ringworld. Because Harrison’s epic is also a coming-of-age story, and that is what I needed at the time. It might be too much to say West of Eden, on its own, saved me. But it certainly felt like that at the time.
I rarely re-read books, but when I saw it last month on the shelf of a neighbour’s house (ok, it’s true I bought it for them), I perused the first chapter out of wry nostalgia. How would a fantasy coming-of-age story hit a reader whose coming of age was three decades in the past? Were the things I loved so much about it a product of circumstance, like that cheap packaged hot dog you had that one time by the campfire, which tasted like nothing else on earth?
To my great surprise, in under a chapter I was hooked all over again. Like the resolution of an Ultra-HD television, the richness in the narrative is at first only felt. It comes from an untold backstory that exists only in Harrison’s head. It’s not until you get to the appendix that you realise he bothered to think out an entire language for both the Tanu (the tribe of hunter-gatherers flying the banner for warm-blooded civilisation) and the Yilane (the dino-humanoids flying the cold-blooded banner).
With all the sensitivity of a subtle thinker, Harrison invites the reader to sympathise with both sides in this clash of civilisations. And in doing so, he makes a strong statement about the meaning of right and wrong. Like the protagonist Kerrick, a part of us cheers when the Tanu hunters plunge their spears into the hideous reptilian beasts. And like Kerrick, another part of us weeps at the wanton savagery and destruction of a beautiful Yilane, cut down in her prime. We can glimpse how the reptilians might see us – stinking, half-fur covered beasts with low cunning and no real knowledge of science. Is not every war a question of perspective? Is the Ukrainian soldier lying dead in the frozen mud any different to the Russian one?
West of Eden deserves to be called an epic because it is more than a coming-of-age story. It is more than a clash-of-civilisations story. It is more than just escapism. In the same way as Lord of the Rings, it transcends its own genre and tells us something important about who we: Like Kerrick, we are all, somehow, the damaged children of broken homes. And we are all searching for the peace and comfort of a better life. We are all alone, surrounded by the other, caught between two worlds.



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